Crocs will release its new glow in the dark 'Classic Clog' for #CrocDay on Wednesday.
Crocs teamed with streetwear brand Pizzaslime to create the limited-edition, 'Classic Clog' during its annual Croctober celebration.
National Croc Day was adopted by brand fans as a way to celebrate all things Crocs with the shared hashtag #CrocDay. Last year's limited-edition Croc Day shoe sold out within hours.
To commemorate this year's event, the shoe will arrive fully-loaded with a curated assortment of custom, glow-in-the-dark #CROC DAY IS LIT Jibbitz� charms - the first of their kind. Just as fun, each pair of #CrocDay shoes is available only as a mystery order that will include a UV light for an extra special surprise. Very lit. Very Rare.
"We wouldn't be who we are without our loyal and passionate fan base who embody our mantra, 'Come As You Are,'" said Terence Reilly, Crocs SVP and CMO. "Our fans have been celebrating Croctober around the globe and on Croc Day, I can't wait to release these amazing, one-of-a-kind classic clogs. They are truly something special, and we're excited to grow and glow together."
"I don't know how else to say it, Crocs are cool and have an extremely loyal following," said Stoveman, co-creator of Pizzaslime. "They're a brand that embraces individuality and self-expression like no other. That's why we like working with them and why they're popular in the streetwear space."
This limited-edition style will be available globally on www.crocs.com, beginning October 23, 2019 at 10:23 a.m. in local times around the world. They will retail for $59.99.